Add Marketing Is A Long-Term Investment

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A second point usually break down your goals into three categories: short, intermediate and long time frame. I would advocate that you needed to have a separate list for personal, professional and life goals. The personal goal list would cover areas like: personal relationships, use of free time, personal growth activities, reading up on a particular topic, taking ce classes or seminars, or anything else. Your professional goal list should be clearly guided toward building your business, increasing revenues, cutting costs, strategic planning, marketing, employee management, creating partnerships and meeting beneficial business contacts. Your own goals would cover the broader picture of what you look for to accomplish in life and what who you wish to be remembered for.
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